We innovate
with heart.
Grow from human
perspective
Our leadership team
Chao has over 10 year experience in industrial design, UX research and strategic roles. His expertise includes restructuring product strategies, accelerating e-commerce conversions and user experience with constraints.
Born and raised in China, Chao has worked and led projects in China, US, Germany, Indonesia and other Asian countries. His global views often bring unique perspective to how things work in China and how it will evolve.
Emily has a decade of experience in consumer research, product innovation, and service design in the areas of education, home appliance, health care and etc.
As an anthropologist and a writer, Emily explores beliefs, behaviors, stories and journeys that shape us. She devotes herself to introducing innovation methods from various disciplines and fields to the business world.
We celebrate
human needs.
We believe in
the future of
digital China.
We work
hand-in-hand
with clients.